The Wilderness Club

The Campaign:

When Canada closed their borders due to COVID-19, The Wilderness Club had a hard time filling many of their tee times. Because of this, they asked Wedge Golf Company to find a creative solution to this problem. 

This led us to create the "406 Punch Pass". This punch pass allowed Montana residents who lived within the 406 area code to receive 25% off 4 rounds of golf. 

To promote this new offering, we created a series of social media ads and promoted them on Facebook and Instagram. These ads performed incredibly well within the target market having a high click-through-rate and frequency. 

At the end of the campaign, The Wilderness Club was able to see great results including a 450% return on their investment. 

The Ads: